Category Archives: Promotional Products

About Promotional Gifts

There are a lot of promotional gifts available on the market that are used for giving to the clients on special occasions or during a trade show.  These important tools of advertising are given with a hope to attract new clients to enhance the business. These gifts include office supplies, gifts for small children like caps, bottles or bags, and even cups and key chains. An interesting gift that can be given to business people is the business card holder that is made of plastic, and that fits easily into the pocket. It is a handy product that is very favorable to keep important business cards safely.

 Importance of Promotional Gifts
Promotional gifts are a source of brand awareness, and even provide pleasure on receiving them. Many companies provide their clients calendars of the upcoming year towards the end of the year, which they can make use throughout the year and be reminded of their brand as well. These promotional products can be customized according to one’s choice and budget and be gifted to people. These items are a vital source to reflect the company’s professionalism as well as kindness. It is further advantageous in enhancing the status of the company.

Use of Promotional Items
A lot of these promotional items can be used for longer time and be utilized for various purposes. They create a positive impact on the promotion of a company, and they are useable for free by customers of the company. The most significant benefit of providing these promotional items to customers is that they not only increase the attentiveness of the company but are also favorable in the increase of response rates. It is therefore, very obligatory to choose the right item to be handed to the customers and that would be useful in providing awareness of your company.

There are a lot of suppliers online that provide these gifts at reasonable prices, and according to the budget. Sometimes they also offer these at discounted prices. These promotional products are the best source to create an impression about any company, and they can also be personalized using a logo of the company on the product. Marketing goals can be accomplished by offering these gifts that look attractive and are of great use to clients. The gifts can be purchased for the cost you desire as the inclination of these gifts is endless, and they are exceedingly well-liked.


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Promotional Products and Their Importance

Promotional activities are one of the most important strategies for the growth of any business or just for the survival of the business. Promotion helps to provide information about the products or services to the target audience or the consumers; it helps to increase the demand and affects the sales and revenue of any organization, and finally it helps to differentiate a product or service from its competitors. Nowadays a variety of promotional products are used for promoting any kind of products or services.

What is a Promotional Product?
Products that are used for advertisement and as a communication tool are known as promotional products. They are basically one time gifts given out as a goodwill reminder.
Promotional products have proven to be an excellent medium for creating brand awareness and are also one of the most effective ways of promotion. It has become very important for the companies to try different types of marketing strategies in-order to differentiate themselves from their competitors and create a brand loyalty.

Facts about Promotional Products

  • Some of the top promotional products that are used a lot are buttons, badges, ribbons, stickers, etc.
  • Promotional products have also become a part of consumer’s daily life as more and more products or services are being promoted through them. Nowadays promotional products that are offered are of very useful nature and hence they are integrated into people’s lives. It has also indirectly helped to create brand awareness.
  • The cultural and socioeconomic trends of a particular place or demography should be studied properly before deciding on any item that is to be distributed or given out as a promotional product in-order to avoid waste distribution.
  • Button Badges are an effective and cheap way to promote any brand or product. The Button Badges are very effective because they act as a walking advertisement.
  • Promotional products help to establish a brand and get it the required attention. They help to creating a lasting impression in the minds of the consumers.

With the rise in promotional activities, the demands for promotional products or gifts also increased. Many manufacturers and suppliers stepped into the market to provide these products. In the same way many organization into the printing business also started providing customized products according to their client’s necessity. Some like to use Button Badges as a promotional tool, and they should as it is very effective. Button Badges Printing Services are nowadays available almost everywhere but the Color Round Button Badges Printing Services in Sharjah UAE are noteworthy.

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The Pen Knowledge

Whenever you have to write something, the first thing you pick up is a pen. Earlier quills and reeds were used, where these quills were used by dipping them in ink to note down useful information in a script. Modern day pens have used the same technique as quill, but have adjoined a pointed nip to an ink bottle (the pen body). There are a variety of pens found in the market nowadays which include Pin Point Pens, Promotional Pens sold by different Promo Pens Suppliers and ball point pens.

The main types of Modern Pen available in the market are-

  • Ballpoint Pen: Ballpoint pens usually come with a small hard sphere located on the tip of the pen. These balls are made up of either tungsten or brass steel of usually 0.7 millimeter. These pens are quite reliable and come in both expensive and inexpensive ranges.
  • Fountain Pen: Most of you must have seen this kind of pen that contains a very thin funnel shaped pointed tip where the ink flows through a reservoir, which can be refilled or may be disposable. These pens are popular as one can write smoothly without having to exert much pressure on the tip and are used by many artists and writers.
  • Promotional Pens: This is a special type of Pen used mostly by hospitals, companies and renowned organizations for promotional purposes. These pens have the name and logo of the organization printed on a free body space. Such pens are ordered in bulk for a specific organization to be distributed to its employees and members.
  • Roller Ball Pen: These are water-based gels or ink pens that have a ball shaped tip. Such pen can easily move across a writing surface and are commonly found to be used by many individuals such as students, office employees and etc.

A pen affects your handwriting in great ways, as a smooth pen will ensure good handwriting and not cause any harm to out hand muscles. However, a rough pen might harm the hand muscles and cause unclear handwriting.

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Items For Promotional Purposes

Promotional Items are merchandise, promotional gifts, giveaways customized by companies in order to promote their company’s name, an upcoming product or events etc. They are commonly used as a marketing technique by various businesses. Over the years, the marketing industry has introduced various creative ideas of Promotional Products that easily catch the consumers’ eye and indirectly provide companies with more customers. The market of promotional products is fast expanding and has introduced many new ideas for such products like:

Desktop Pen-Holder
A Desktop Pen Holder is a widely preferred Promotional Item that has a utility attached to it, basically for office-use. It is an easy means to prevent the workstation from being cluttered as it can be used to store frequently-used stationary. It comes in a variety of attractive designs, shapes and sizes and can be imprinted according to the customers’ requirements. A Desktop Pen-Holder with an inbuilt timepiece, is also easily available, in order to serve multiple purposes. A Desktop Pen Holder is designed in various patterns, colours and styles, considering the fact that the prospective consumer might belong to any age group.

Many companies get calendars printed on order as a marketing technique. They are distributed to the clients, consumers and as many people as possible in order to make them retain what the company deals in. Calendars can also be printed to publicize the launch of a product.

Water Bottles
Since the utility is a major aspect in the selection of a Promotional Item, water bottles can also be a good choice for promoters. They can be used not only to promote the company and its products but also to lure a higher number of customers.

Many business experts believe that Promotional Items like Desktop Pen-Holders, water bottles are an easy means, not only to attract potential customers but can also be given to employees to boost their morale and incentivize better performance and team spirit.

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Grow your Business With Promotional Gifts

Marketing companies usually face the difficult choice of how to promote their business where the demand is to stand out against the rest of companies. One of the most common ways to promote their business is by the use of Promotional Items. These items are given away to people to promote their corporate identity, or a brand or any particular product.

Promotional products should be made in a specific way that it targets your key demographic of customers. If they are used creatively, these items can reap great dividends for your company

  • Positive Reaction: Research has shown Promotional products are extremely effective in reaching people and attracting positive reaction towards business. The appeal for the product increases and people consider buying the product and also referring them to others.
  • Variety of options: There are a lot of products which are relevant to the business and yet able to relate with the customers. Understanding them and utilizing these products can give you the edge needed to stay ahead in business. There are Promotional Gift Items Supplier in UAE who provide great quality and reliable gift items and at a very affordable cost.
  • Multi-purpose: Thee items can be used at many different circumstances. In any expo, these products attract customers and are conversation starters. Promotional products can also be given to employees to boost their morale and improve team building.
  • Bulk-buying: If you buy more promotional material, there will be better possible return on the investment.
  • Higher value: The value of promotion will be more than the actual investment on the products. Whenever anybody is seen using your product, they automatically are promoting the product and are assuring other people that the product is to be trusted.

While it is important that the promotion of a product should be done properly, it is also important that the company bring a reliable product for the consumer. The target demographic must also be kept in mind while designing the product. A great Promotional Gift will not only help the popularity of the product but also the organization.

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The Art of Pad Printing and Promotional Printed Pens

For any business to grow, promotion and marketing is very important. There is plethora of options when it comes to brand promotion. The success of every business depends on the effectiveness of their advertisements.  Promotional Items are considered as one of the best adverting tools. With simple giveaways, such as Promotional Pens, you can write your edge in business. Promotional Pens have given a new dimension to advertising. Pens are used by everyone and anyone and thus making it your Promotional merchandise is definitely a smart idea. The company’s name/ product/service could be printed on these Pens. It reminds your customer about your product/service each time he/she uses the Pen.

Customize your Promotional Pens with Pad Printing
Pad Printing is one of the most versatile printing processes. For clear and well-defined images on Promotional Pens, Pad Printing is the obvious choice. The increase need of stylized and personalized Pens can be easily met with this Printing technology. It is a type of offset printing technique through which a two-dimensional image can be easily transferred to a three-dimensional surface.

Affordable Promotional Item
Every entrepreneur wants to spend less and earn more.  Promotional Pens, hence, has become one of the most popular means of marketing. The key advantage of using a Pen as a takeaway is that it can be easily customized. Being relatively cheaper in comparison to other gift articles, Promotional Pens can be bought in bulk.

Brand Promotion
You can easily reach out to your target customers with the help of these Pens. There are all the chances that your Pen reaches in the hands of a potential customer. It is not necessary that every individual who has you Promotional Pen will be become a customer but it will create a word of mouth advertisement for your product/ service, which is very helpful in creating brand awareness among customers.

Quality matters
The quality of your Promotional Pen is very important because it reflects the quality of your products and services. A long-lasting and good quality Pen will surely help in creating a good impression of your company.

Understanding your potential customer
Customized Promotional Pen is a very smart option to invest in. These are designed keeping in mind the needs of your customers. The target market for your Pens could comprise of students, business executives, doctors, teachers, etc.  The needs of each group will be different and thus a customized Promotional Pen is a smart choice.

Over the years, gifting a Promotional Pen has been proven to be a smart business idea.

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Everything about Promotional Items

We are bombarded with different advertising messages every single day of our life. There are advertisements everywhere be it on the radio, on television during programs, or in magazines and newspapers that we read. Different techniques and items are used to make advertisements more effective. Advertising has intruded into every section of our life: we are handed flyers and pamphlets on the streets.  But most of us do not even read these flyers. In this scenario, the effectiveness of advertising and promotion is questioned.  If used properly by targeting the right buyers, advertising is a very powerful tool. Promotional Item is one such advertising tool. If statistics are to be believed, more than 83% of the customers like receiving a Promotional Item. It integrates into the daily life of the customer and not only serves as a useful tool but a long-lasting advertisement.

How important are the Promotional Products?
The major role in the success of any business is played by advertisements. Thus companies willingly spend significant amount of money in advertising.  Promotional Items are considered to the one of the best tools for long-term advertisement of product and services. These Items not only cut through the clutter of digital and print advertisements but resonate with the target audience. These giveaways play two roles; an effective advertising medium and a useful everyday item.

How to choose the appropriate Promotional Products
Promotional items are to be selected with a thought so that they appear frequently in the everyday lives of the customers. The choice of the giveaways should be made very carefully. Choosing products which can be used regularly is a good idea. The Promotional Product should be durable, environment-friendly and useful to the customers. These Takeaways become a part of the daily routine of the recipients and constantly remind them about the product/service.

The Promotional Items
Gift items like calendars, pens, t-shirts, caps, notepads, key rings, wall hangings, umbrellas mouse mats, bags, coffee mugs, decorative items are some of the common Promotional Items. The details about the company/product /service can be printed on these objects. Innovative Promotional Items are also very popular among customers.
There are different methods and techniques used by market experts for promoting a product. A well-planned and integrated advertising campaign can do wonders to your business. Some experts believe that expensive giveaways will help reap better benefits while there are some who believe utility and durability are the important factors. The right marketing strategy is all you need to take your business to the next level.

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